Mothers Know Best: How to Effectively Market Your Dental Practice to Moms

It’s no secret that mothers are a powerful group when it comes to decision making and purchasing consumer products and healthcare. But how should dentists specifically approach this demographic group with care? In this post, we’ll discuss why it makes sense to target moms as an audience for your marketing campaigns—for instance by emphasizing dental care in pregnancy—and how you and your dental practice can best meet moms’ needs and win them over!